If you aren’t a guru then you may (like me) find keyword research difficult. Finding keywords isn’t actually the problem. The problem is though that most are next to useless, or at least seem to be.
When I used Google’s keyword tool I trusted the results 100%. Why wouldn’t I? Big company like that shouldn’t be giving false figures. Well, that’s not always the case.
Any data you get isn’t accurate. But it probably was at the time they put it together. The answer to this particular enigma came to me almost accidentally.
I was going for a keyword that had roughly five thousand competing pages. I was pretty sure I could get a good result with that keyword. So I set out putting articles out. Lots of articles.
It didn’t take long to notice there were now over 9000 competing sites. My heart sank, I thought my task was gonna be twice as hard now. I was relieved to see that an awful lot of these competitors were showing my articles.
The point I’m trying to get across is that had I looked at the keyword with 9000 competitors, I would have left it alone. A lot of these sites were ranking with my article so I had a lot of competition but most of it was my own articles. A great result in the end for that key phrase.
I got lucky on that keyword but I suspected I may not get lucky again so I made the decision to try out a keyword research service. Getting a daily list of quality keywords sent is something that appeals to me. I calculated the cost against the time it would take me and it seemed a value for money concept.
Of the keyword research services on offer I opted to try Travis Sago’s Instacash. After all, he’s the king of the bum marketers. Bum marketing only costs my time so it’s my kind of marketing.
It takes me an hour or two to come up with a couple of decent keywords. Getting them delivered is a huge help. An hour or two of my time is highly valuable to me when all I have is time. Put that couples hours saved against the daily cost and it adds up to value.
All the big marketers bang on about outsourcing. I reckon there’s not much difference here. I’m simply outsourcing the job to a keyword research service.
If you’re interested in how the trial of the Instacash service went then head on over to my web site. Earlier I mentioned that I ended up with thousands of articles on websites for a certain keyword. I’ll show you how I did that at my site.
